Social media update: 14/07/2012

Hi all,

Here is this week’s social media update! Find out what has been happening with Natwest and their lack of response on Twitter, Taco Bell and Old Spice have an interesting debate on Twitter and can you remember how you first applied for your job? Read more about the latest and much more.

Happy reading 🙂

IN THE NEWS THIS WEEK…

General news	Social media and the Olympics 2012 – why is it important? Infographic time! The evolution of the job application 77% of CEO’s think marketers don’t really talk about what matters – sales! Do you use social media while you watch TV? Three must-try Google+ features! Facebook, LinkedIn and Twitter recruitment – what works best? Leverage location data for better mobile ads! Timing, timing, timing! Optimize your Facebook posts. Three big trends to watch out for in social media 12.1% increase in internet ads in Q1! Facebook increase number of ads – good or bad move? Toni & Guy get in trouble for promotional tweets What if you could get rewarded for running on Facebook? Facebook Olympics partnership with NBC – looking good… Find out who actually reads your Facebook posts New Facebook events – view them on a calendar! Natwest fails to understand the point of Twitter! Smart car turns Facebook photo gallery into a flipbook story – check it out here! Taco Bell Vs Old Spice – this will make you smile… Nisan offer free rides via Twitter
One to watch…	Lady Gaga fan? Check out the new network ‘Little Monsters’!
This week’s awesome case study	What ‘small’ businesses can learn from ‘big’ businesses.
This week’s must bookmark site	Nine top tips for brands on Pinterest 🙂
Quote of the week	Timeline for Pages is a boon to consumers and, while it might not seem so at first, a boon to the brands trying to reach them.” –Ryan Holmes, CEO of HootSuite, writing in Fortune at CNNMoney

Social media update: 01/07/2012

Hi all,

Take a look at the latest in social media in this week’s update! Google+ celebrated it’s first birthday, Facebook may launch a new ‘want’ button and Oreo’s new campaign sparks an interesting debate. Find out more below!

Happy reading 🙂

IN THE NEWS THIS WEEK…

General news	Domino’s app for football lovers What type of social media user are you? What are the goals of community management? Find out here! Philips’ AR mugs – check them out! Facebook forces branded emails – details here. Nissan to rev up Facebook marketing this year! New to Instagram? Check out these top tips! Facebook’s ‘Find Friends Nearby’ feature pulled. Customer services on social media – makes or breaks your brand. Three user generated campaigns that got it right! 45% of consumers would opt-in to mobile marketing. Wonder why your Facebook posts don’t get any comments? Google+ adds events for 150m monthly users! So which industries are best at Facebook engagement? Google+ is one year old – happy birthday! You’re 37% more likely to date someone if you have a FB friend in common! Twitter won’t share with LinkedIn anymore L New Facebook ‘Want’ coming soon! Oreo’s new Facebook campaign sparks fierce debate – interesting… Innocent’s ‘tweet for a seat’ campaign.
One to watch…	Twitter’s new features – what do you think?
This week’s awesome case study	Ten global brands with the best customer service on Facebook.
This week’s must bookmark site	Top ten brands on Google+!
Quote of the week	YouTube comments are a potentially fantastic engagement point that is unfortunately the most common go-to example for trolls. … It’s a loss of an amazing opportunity.” –Justin Isaf, Huffington Post community manager, as quoted by Wired.com