Social media update: 20/5/2011

22 May


In this week’s social media update Google and Facebook are in competition again, the US Secret Services make a mistake on Twitter and Facebook might launch their own perfume?!

Happy reading! 🙂


General news Facebook have launched a non-profit resource centre and already have 410,000 likes!

Another competitor for Groupon?

Do you think Facebook has replaced reunions?

Bing now takes ‘likes’ from friends and integrates them into search! Will you be Binging or still Googling?

Facebook perfume?

A story that you can change from Range Rover – Being Henry!

10 TV shows that people watch while on FB. Are you guilty of this?

Kleenex has their own social network for allergy sufferers.

Google has a social search 🙂

LinkedIn is worth $8.5bn compared to $15.4m earnings for 2010.

Mistakes made on Twitter – not so good for the US Secret Service.

One to watch…  You can now go shopping online and share your choices with friends inreal-time from your computer/ tablet/ smart phone.

Timberland have thought of a new geocoaching treasure hunt.

This week’s awesome case study Take a look at the Ford social media story using bloggers and increased their influencers intent to purchase by 80%. Take a look at how they did it!
This week’s must bookmark site This is a fantastic fusion of commerce and social media – French Connection brings you Youtique!
Quote of the week By taking the time to research your audience — customers, clients, media — you’ll have a better handle on how to speak to them and with them when the opportunity arises.”

Jeff Cutler, writing at

If there is anything I can add, please let me know.

Have a great weekend!



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